Running a Lawful Promotional Competition in SA? Don’t Get Caught Out – Here’s Your Step-by-Step Guide!
Promos can skyrocket engagement, but one wrong move and you’re in hot water with the National Consumer Commission. As your oversight attorneys at Legal Ninjas, we make compliance effortless. Let’s break it down:
Key Steps to CPA Compliance:
- Appoint an Independent Oversight Attorney – Mandatory! This neutral expert verifies winners, rules, and fairness (yours truly at Legal Ninjas specializes in this).
- Draft Clear, Accessible Rules – Publish them in all 11 official languages where relevant, covering entry, prizes, draws, and disqualifications.
- Record & Report Everything – Keep detailed records of entries, the random draw, and winner verification. Submit a compliance report within 40 business days.
- Avoid Illegal Elements – No purchase requirements (unless it’s a skills-based comp), no misleading claims, and prizes must be deliverable.
Spotlight: Section 11 of the CPA 68 of 2008
Check the full requirements: Consumer Protection Act 68 of 2008, Section 11 (pages 15-17). It mandates oversight, transparency, and protections.